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April 28, 2008

Why Should I Bother? I Have A Lot Of Other Things To Do!

I remember when I was a kid, I had an excuse for everything I didn't want to do. You name it, I had an excuse for it. It was funny to see my kids were the same way! But it bother's me when I see people at their jobs every day coming up with all kinds of reasons why they can't do something they should. A lot of potential is wasted because people do this. I wish they would stop because it only makes things harder on themselves.

Whenever I talk to someone about Customer Service Training, I get the same response. "I don't have time" or "I don't have the money right now". Those are common replies. Let it be known that I understand those viewpoints because it is hard to place a concrete dollar figure on what that training is worth. it is usually only have a particularly bad situation that eyes are opened.

I put this idea to you for your thoughts: "You don't have the time because you DIDN'T get the training and you DON'T have the money because your people are not trained in Customer Service! Think on that for a while!

You see, if you get the training and provide it to others, complaints go down. wayyyyyy down. You and your employees spend far less time on escalated situations and that means they have more time to do tasks that you assign and you have more time to dedicate to other things. PLUS, disputes resolved quickly are also resolved far less expensively so you would have the money for your training or other projects!

Not getting trained because of time and money is a very shortsighted vision. Years ago people balked at learning computers and word processors and still used their old typewriters! Now you can create a letter with 57 mistakes, edit it in minutes, and send it to the entire company with a click of a mouse! Look at the time saved!

So, are you a typewriter or a word processor?.............................

 

April 19, 2008

Waiting For Improvement Means A Looooooong Wait!

I have heard a lot of people tell me they are just "waiting for things to get better". When I ask them how things are going to get better, the usual reply is "I don't know but they just will". Here's what really happens: Things get better because something in the situation changes. Things change because SOMEONE did SOMETHING that helped changes things! It might have been someone else not you but someone did something!

Waiting for change means giving up control and putting your life and future in the hands of someone else. Rarely is that a good thing. with the exception of people who are sick or incapable of functioning properly at the time, our futures are best served when WE take steps to make things better!

These steps need not make earth shattering or drastic changes. Just doing something each and every day will help move you closer to your goal! Losing 100 pounds is a daunting goal. It may seem impossible to achieve. But if you do something each day to help you lose the weight, you will make progress. No matter how small your effort is, it will help you achieve what it is you want in your life.

Whether it is learning a new skill to make your job easier or increase your performance, do something each and every day bring you closer to where you want to be. Even if you don't see results yet, remind yourself that today you made progress. You have choices in life. You have the choice to pursue what it is you want out of life or you can sit back and deal with what life gives you.

For those who feel that little steps do not mean very much, if anything, think about this: At the end of the month, the person who has done a little something every day has completed 30 accomplishments that have brought them closer to their goals! The person who stood back and waited has accomplished nothing in that same period! Who has gone further to their goals?

Success is often achieved by linking together many small achievements. Very rare is success found by making one huge step. It may appear so by those looking from the outside, but those people often don't know all that happened leading up to that "big achievement".

Make a commitment to your self today. Make it a point to do something each and every day to better yourself. Learn a new Customer Service skill and practice using it in your job. Take a little technique and work to refine it. Do a little each day. You will be shocked to see where you are next month this time!

April 15, 2008

It's "Tax Day" For Those Who Wait Till The Last Minute!

Throughout my life I have run across people who wait until the last minute to do things. They think that something will magically get done for them if they put it off or that it will always be better to wait instead of actually putting in the time and effort now. I've worked with people like this, I've had friends who were like this, and I've trained people who are like this. 

The problem with waiting until the last minute to do something is that we NEVER know what else is going to come up and bite us you know where at that precise moment! We may have 10 days to write a report and wait until the last day when... you wake up with that virus that makes you so weak you can't concentrate on anything or even get out of bed. Or maybe we have that important phone call to make but we put it off to the last minute only to find that person has gone out of town and you will not be able to reach them until after the deadline!

The fact is, the most efficient people are the ones who handle things promptly and know how to prioritize the tasks in their lives. If that report is due in 10 days but you have a lighter than normal workload today, why not do it today and cross that item off your list? Why let things just pile up when you can work more on your schedule and with less pressure?

Many of you are saying "yeah, OK, but what the heck does this have to do with Customer Service?"

Customer Service is a demanding job that encompasses a wide area of responsibilities. At the head of the list is our ability to interact and provide assistance to our customers. This means timely responses and accurate information. It means being able to get things done quickly and accurately. The best way to achieve these objectives is to become more efficient and more organized. Knowing what needs to be done, and when it needs to be done, is critical for everyone's day to day success or failure.

For the majority of us, our jobs involve not only interacting with customers, but also our bosses and management. It is all about balancing the demands of both and developing a plan that allows us to do more of what we do in less amounts of time. How can we be responsive to our customers when we have a list of 25 things we need to do for our boss or management? How can we give the best to our customers when we are overwhelmed with the accumulation of work we have let pile up on our desk?

Take a few minutes at the beginning and the end of each day to understand what still needs to be done and how important each item is. Then, develop a plan that you can follow to insure that everything gets done with a minimum amount of stress. If you can do this, your performance will improve, your stress will go down, and both your customers and your bosses will be much happier!

 

April 12, 2008

Customer Service Has Gone To The "Dogs"!

Sometimes people or businesses "just get it". No tricks, no ulterior motives, they "just get it"!

I have a bank by me that opened a few years back. I was unhappy with my old bank and thought I would give the "new guy in town" a try! The people were very friendly. They has someone greet you at the door and direct you if you needed it. They had a coin machine so you could take that big jug of change and not have to sort and roll it all to redeem it. Little things that most people don't usually think about or pay much attention to, but nice when you need them. What each of these things do, though, is help create a very nice experience for the customer. Then, however, I noticed something else they did and it kind of made me stop and think.

If you go through the drive-thru, they have lollipops if you have a child (or us big kids if you ask) in the car. Nice touch! But, if you have a your dog in the car, they will give the dog a dog biscuit when your slip comes back in the little case! Now what the heck could making a dog happy benefit the bank? What return could they possibly get on their investment in purchasing those biscuits?

Quite simply, it makes the customer aware that they think about them and their family and even their pets. It personalizes the experience. It may even be a topic of conversation at a party or gathering and they might get a customer or two fro it also! But the main thing here is this bank "gets it." They realize that they need to offer more than other banks in order to get your business. They want to make using their bank a positive experience for everyone. Plus, it makes you fell like they truly care about you.

Today it seems like everyone is into cutting expenses and trimming benefits and staff. The prevailing theme seems to be "offer the customer as little as you possibly can while still having them buy from us". That's a sad attitude and a very shortsighted one. I believe that we should always be looking for new value-added services and touches we can add to enhance our customer experience. These need not be expensive items, just something to show that you care about them.

Isn't that what Customer Service is really all about?

April 8, 2008


Hey, If They Don't Complain, Who Cares???

Sometimes I think long and hard about something to write in this blog, or on my web site, and then sometimes, like yesterday, something just jumps up and hits me square in the face.

I read a comment the other day on a blog written by a company that I purchase marketing and business products from. It related to some issues and errors they had with several of their last sales campaigns. I, and I guess many others, wrote in to complain about the problems. The response was something that I have heard a few times before..

The blog post stated to be successful, you cannot wait until errors and problems are identified but rather just "put it out there" and deal with the complaints. Then it stated "we find that 98% of people are not mad enough to write anyway". While I agree that you cannot wait for every little detail to be tested over and over again, I do disagree with the feeling that if people don't get mad enough to write to complain, that's OK.

While it is true that many people do not complain, these same people might cease to do business with you and will likely tell friends and associates about the problem! This can result in future loss of business and a reduction in the customer base of that company! The fact is, most people will NOT complain! People tend to shy away from confrontation and negative situations. The vast majority of people who leave a business will never tell the reason why! They just go somewhere else!

The more well known the company, the larger the potential damage could be. Let's say you put a product to market with a serious flaw because you did not wait for testing to be completed. 1,000 people buy that product. That is 1,000 people with problems. Granted, you resolve the problem and satisfy 90% of the people. That means 100 people are angry. What if each one tells 10 of their friends or associates? That makes 1,000 people aware of the problem. And if each of those tell 5-10 people? And so on, and so on.

Customer Service Training teaches us one very important concept: It is not about how many people write in and complain, it is about the image of the company and the perceived quality of the products. Repeated mistakes can turn a positive impression into a neutral or negative one. I still like this company and they respond really well to their customers and resolve everything quickly, but repeated mistake can dampen someone feeling towards them..

Yes, I wrote in to complain. Maybe no one else did but how much business was lost and how many customers will leave the company because they did not wait until everything was ready? What damage was done, if any, by repeated mistakes? What if this were your company? It is not true that if no one complains, you are OK. It's the voices you dont hear that can come back and bite you!

As I stated before, I am not in favor of endless testing and making sure 100% of everything is perfect. That's analysis by paralysis. I'm just for trying our best to put the best product out there for my customers and for never giving them a reason to look elsewhere for their needs.

 

April 2, 2008

Are There More Demanding People today Than Yesterday?

One common question people ask is "Why are people becoming more and more demanding?". That question is more relevant today than at any time in our past. Why? Well, I believe one of the driving forces behind the heightened demands of our customers comes from the current state of our economy. With the price of gas and heating oil going through the roof, and other prices rising because of these same fuel costs, people are finding it harder and harder to survive.

When people become more stressed, they have a "shorter fuse" and are more difficult to deal with. They do not, and sometimes cannot, afford to pay for something when it breaks, or pay top dollar for the products they want but cannot afford. Therefore, they become more demanding in order to attempt to get more value for their money or to avoid paying for service when something needs repair. Skills taught to us in Customer Service Training enable us to deal with these customers and situations far more easily and economically.

Because of this customer attitude, we must concentrate our efforts on delivering value to our customers. Whether this value is real (as in a sale or reduced price) or perceived ( as in features and benefits of buying from your business) we MUST make the customer aware of EVERY reason they should purchase from us and not their competition. It is not enough to be the best. To be successful you have to SHOW why you are the best! We need to SHOW our customers that we care about them and their needs.

People need to be reminded of their importance to any business. They need to feel appreciated and wanted. Why do you think some businesses employ "greeters" to say hello to people when they come in? They do this to make customers feel appreciated. They create good-will with their customer before they even start shopping. They make them feel good about shopping there. Even if the customer does not realize the effect, their minds create a positive impression of the business that makes it easier to purchase there or to come back in the future.

For those of you who have taken advantage of our Customer Service Training certificate program, display that certificate so your customers can see it! make sure they KNOW how much they mean to you and your business. Don't take anything for granted. If something will make a positive impression on your customer, make sure they KNOW about it! (For those of you who have not taken advantage of our Anniversary Certificate Program sale, check it out here! It is an awesome value to celebrate our 10 year on-line anniversary!)

 

 

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